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Imbottigliato: come la Coca-Cola è diventata africana-

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Buone condizioni

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US $28,38

CircaEUR 26,12

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Gratis Economica. Vedi i dettagliper la spedizione

Oggetto che si trova a: Orem, Utah, Stati Uniti

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Consegna prevista tra il mer 29 mag e il lun 3 giu a 43230

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Numero oggetto eBay:386895565180

Ultimo aggiornamento: 21 mag 2024 19:07:37 CESTVedi tutte le revisioniVedi tutte le revisioni

Specifiche dell'oggetto

Condizione: Buone condizioni: Libro che è già stato letto ma è in buone condizioni. Mostra piccolissimi danni ... Buone condizioni: Libro che è già stato letto ma è in buone condizioni. Mostra piccolissimi danni alla copertina incluse alcune rigature, ma nessun foro o strappo. È possibile che la sovraccoperta per le copertine rigide non sia inclusa. La rilegatura presenta minimi segni di usura. La maggior parte delle pagine non è danneggiata e mostra una quantità minima di piegature o strappi, sottolineature di testo a matita, nessuna evidenziazione di testo né scritte ai margini. Non ci sono pagine mancanti. Per maggiori dettagli e la descrizione di eventuali imperfezioni, consulta l'inserzione del venditore. Vedi tutte le definizioni delle condizioniviene aperta una nuova finestra o scheda

Release Year: 2023

ISBN: 9780197758427

Book Title: Bottled : How Coca Cola Became African

Item Length: 5.9in

Publisher: Oxford University Press, Incorporated

Publication Year: 2023

Format: Hardcover

Language: English

Item Height: 1.3in

Author: Sara Byala

Genre: Business & Economics, History, Political Science

Topic: Africa / General, Development / Economic Development, International Relations / General

Item Width: 8.9in

Item Weight: 21 Oz

Number of Pages: 328 Pages

Informazioni su questo prodotto

Product Information

Travel to virtually any African country and you are likely to find a Coca-Cola, often a cold one at that. Bottled asks how this carbonated drink became ubiquitous across the continent, and what this reveals about the realities of globalisation, development and capitalism. Bottled is the first assessment of the social, commercial and environmental impact of one of the planet's biggest brands and largest corporations, in Africa. Sara Byala charts the company's century-long involvement in everything from recycling and education to the anti-apartheid struggle, showing that Africans have harnessed Coca-Cola in varied expressions of modernity and self-determination: this is not a story of American capitalism running amok, but rather of a company becoming African, bending to consumer power in ways big and small. In late capitalism, everyone's fates are bound together. A beverage in Atlanta and a beverage in Johannesburg pull us all towards the same end narrative. This story matters for more than just the local reasons, enhancing our understanding of our globalised, integrated world. Drawing on fieldwork and research in company archives, Byala asks a question for our time: does Coca-Cola's generative work offset the human and planetary costs associated with its growth in the twenty-first century?

Product Identifiers

Publisher

Oxford University Press, Incorporated

ISBN-10

0197758428

ISBN-13

9780197758427

eBay Product ID (ePID)

10062383059

Product Key Features

Book Title

Bottled : How Coca Cola Became African

Author

Sara Byala

Format

Hardcover

Language

English

Topic

Africa / General, Development / Economic Development, International Relations / General

Publication Year

2023

Genre

Business & Economics, History, Political Science

Number of Pages

328 Pages

Dimensions

Item Length

5.9in

Item Height

1.3in

Item Width

8.9in

Item Weight

21 Oz

Additional Product Features

Reviews

"The tension between Africa's interests and Coke's is a fascinating social and philosophical narrative, and Sara Byala's research and knowledge of the subject are impressive. There are not many books which give such extensive and highly entertaining first-hand examples from the field. An important contribution."--Mary Martin, Senior Research Fellow at the Department of International Relations, London School of Economics, and Director of the UN Business and Human Security Initiative, LSE IDEAS "Brilliantly conceived, entertaining, and important, Bottled will unquestionably take its places as one of the most important social histories of Africa. With Byala's storytelling gift and eye for narrative detail, this account is a masterclass in how to integrate individual stories from around the continent with broader socio-economic and political events." -- Caroline Elkins, Professor of History and African and African American Studies, Harvard University "Bottled examines the history of Coca Cola in Africa as a window onto the whirlwind of events across the continent over the past century. The detail on individual stories is outstanding." -- Elisa Gambino, Lecturer in Global Development, University of Manchester "Byala asks a question for our time: does Coca-Cola's generative work offset the human and planetary costs associated with its growth in the twenty-first century?" -- Campaign for the American Reader blog, "The tension between Africa's interests and Coke's is a fascinating social and philosophical narrative, and Sara Byala's research and knowledge of the subject are impressive. There are not many books which give such extensive and highly entertaining first-hand examples from the field. An important contribution."--Mary Martin, Senior Research Fellow at the Department of International Relations, London School of Economics, and Director of the UN Business and Human Security Initiative, LSE IDEAS "The tension between Africa's interests and Coke's is a fascinating social and philosophical narrative, and Sara Byala's research and knowledge of the subject are impressive. There are not many books which give such extensive and highly entertaining first-hand examples from the field. An important contribution."--Mary Martin, Senior Research Fellow at the Department of International Relations, London School of Economics, and Director of the UN Business and Human Security Initiative, LSE IDEAS, "The tension between Africa's interests and Coke's is a fascinating social and philosophical narrative, and Sara Byala's research and knowledge of the subject are impressive. There are not many books which give such extensive and highly entertaining first-hand examples from the field. An important contribution."--Mary Martin, Senior Research Fellow at the Department of International Relations, London School of Economics, and Director of the UN Business and Human Security Initiative, LSE IDEAS "Brilliantly conceived, entertaining, and important, Bottled will unquestionably take its places as one of the most important social histories of Africa. With Byala's storytelling gift and eye for narrative detail, this account is a masterclass in how to integrate individual stories from around the continent with broader socio-economic and political events." -- Caroline Elkins, Professor of History and African and African American Studies, Harvard University "Bottled examines the history of Coca Cola in Africa as a window onto the whirlwind of events across the continent over the past century. The detail on individual stories is outstanding." -- Elisa Gambino, Lecturer in Global Development, University of Manchester, "The tension between Africa's interests and Coke's is a fascinating social and philosophical narrative, and Sara Byala's research and knowledge of the subject are impressive. There are not many books which give such extensive and highly entertaining first-hand examples from the field. An important contribution."--Mary Martin, Senior Research Fellow at the Department of International Relations, London School of Economics, and Director of the UN Business and Human Security Initiative, LSE IDEAS"Brilliantly conceived, entertaining, and important, Bottled will unquestionably take its places as one of the most important social histories of Africa. With Byala's storytelling gift and eye for narrative detail, this account is a masterclass in how to integrate individual stories from around the continent with broader socio-economic and political events." -- Caroline Elkins, Professor of History and African and African American Studies, Harvard University"Bottled examines the history of Coca Cola in Africa as a window onto the whirlwind of events across the continent over the past century. The detail on individual stories is outstanding." -- Elisa Gambino, Lecturer in Global Development, University of Manchester"Byala asks a question for our time: does Coca-Cola's generative work offset the human and planetary costs associated with its growth in the twenty-first century?" -- Campaign for the American Reader blog, "Bottled tells the tale of how Coca-Cola 'became African'... [Byala] makes it plain to readers that she isn"t offering them a rehash of the usual arguments against globalization and the ills of Big Business, even as she underscores... that hers isn"t "a paean to Coca-Cola" either." -- The Wall Street Journal"Brilliantly conceived, entertaining, and important, Bottled will unquestionably take its places as one of the most important social histories of Africa. With Byala's storytelling gift and eye for narrative detail, this account is a masterclass in how to integrate individual stories from around the continent with broader socio-economic and political events." -- Caroline Elkins, Professor of History and African and African American Studies, Harvard University"Bottled examines the history of Coca Cola in Africa as a window onto the whirlwind of events across the continent over the past century. The detail on individual stories is outstanding." -- Elisa Gambino, Lecturer in Global Development, University of Manchester"Byala asks a question for our time: does Coca-Cola's generative work offset the human and planetary costs associated with its growth in the twenty-first century?" -- Campaign for the American Reader blog"The tension between Africa's interests and Coke's is a fascinating social and philosophical narrative, and Sara Byala's research and knowledge of the subject are impressive. There are not many books which give such extensive and highly entertaining first-hand examples from the field. An important contribution."--Mary Martin, Senior Research Fellow at the Department of International Relations, London School of Economics, and Director of the UN Business and Human Security Initiative, LSE IDEAS

Table of Content

Dedication Preface Introduction Chapter 1: All That Sparkles: How Coca-Cola Established a Foothold in South Africa Chapter 2: From Cape to Cairo: The Sun Never Sets on Coca-Cola Chapter 3: Know Your Country: How Coca-Cola Branded a Continent and Itself Chapter 4: The Link Between Old and New: Securing a License to Operate Chapter 5: A Catalytic Role Untold: Coca-Cola and the Undoing of Apartheid Chapter 6: Believe in Africa: Coca-Cola in the New Millennium Chapter 7: The Bottom Line: Weighing Coca-Cola's Sustainability Conclusion Acknowledgements Select Bibliography

Dewey Decimal

338.766362

Dewey Edition

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Numero oggetto eBay:386895565180

Ultimo aggiornamento: 21 mag 2024 19:07:37 CESTVedi tutte le revisioniVedi tutte le revisioni

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Orem, Utah, Stati Uniti

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Afghanistan, Albania, Algeria, Andorra, Angola, Anguilla, Antigua e Barbuda, Arabia Saudita, Argentina, Armenia, Aruba, Australia, Austria, Bahamas, Bahrain, Bangladesh, Belgio, Belize, Benin, Bermuda, Bhutan, Bolivia, Bosnia-Erzegovina, Botswana, Brasile, Brunei Darussalam, Bulgaria, Burkina Faso, Burundi, Cambogia, Camerun, Canada, Capo Verde, Isole, Ciad, Cile, Cina, Cipro, Città del Vaticano, Colombia, Corea del Sud, Costa Rica, Costa d'Avorio, Danimarca, Ecuador, Egitto, El Salvador, Emirati Arabi Uniti, Eritrea, Estonia, Etiopia, Fiji, Filippine, Finlandia, Francia, Gambia, Georgia, Germania, Ghana, Giamaica, Giappone, Gibilterra, Gibuti, Giordania, Grecia, Grenada, Groenlandia, Guatemala, Guiana, Guinea, Guinea Equatoriale, Guinea-Bissau, Haiti, Honduras, Hong Kong, India, Indonesia, Irlanda, Islanda, Isole Cayman, Isole Salomone, Israele, Italia, Kazakhstan, Kenya, Kiribati, Kuwait, Kyrgyzstan, Laos, Lesotho, Lettonia, Libano, Liberia, Liechtenstein, Lituania, Lussemburgo, Macau, Macedonia, Madagascar, Malawi, Malaysia, Maldive, Mali, Malta, Marocco, Mauritania, Mauritius, Messico, Moldavia, Monaco, Mongolia, Montenegro, Montserrat, Mozambico, Namibia, Nauru, Nepal, Nicaragua, Niger, Nigeria, Norvegia, Nuova Zelanda, Oman, Paesi Bassi, Pakistan, Panama, Papua Nuova Guinea, Paraguay, Perù, Polonia, Portogallo, Qatar, Regno Unito, Repubblica Ceca, Repubblica Centrafricana, Repubblica Dominicana, Repubblica del Congo, Repubblica del Gabon, Repubblica dell'Azerbaigian, Repubblica democratica del Congo, Repubblica di Croazia, Romania, Ruanda, Saint Kitts e Nevis, Saint Vincent e Grenadine, Samoa occidentali, San Marino, Santa Lucia, Senegal, Serbia, Seychelles, Sierra Leone, Singapore, Slovacchia, Slovenia, Spagna, Sri Lanka, Stati Uniti, Sud Africa, Suriname, Svezia, Svizzera, Swaziland, Taiwan, Tajikistan, Tanzania, Thailandia, Togo, Tonga, Trinidad e Tobago, Tunisia, Turchia, Turkmenistan, Turks e Caicos, Isole, Uganda, Ungheria, Uruguay, Uzbekistan, Vanuatu, Vietnam, Wallis e Futuna, Yemen, Zambia, Zimbabwe

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Spedizione gratuita	Stati Uniti	Economica (USPS Media MailTM)	Consegna prevista tra il mer 29 mag e il lun 3 giu a 43230

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