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Creating a Business Plan for Dummies by Veechi Curtis (2014, Trade Paperback)

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Learn to: Develop a smart business model that really works Understand budgets, profit margins and cashflow Assemble sales targets and marketing plans Get inspired to build a profitable business with this essential guide Whether you ve been in business for a while or you re starting a new business from scratch, Creating a Business Plan For Dummies explains how to formulate a winning plan and guide your business to success. From the basics of setting up a budget to working out exactly what you want to achieve with your business, this book offers practical advice every step of the way. Identify your edge figure out what your strategic advantage is and who your competitors are Understand the ins and outs of key financials learn all you need to know about margins, gross profit, Profit & Loss Projections, break-even analysis, and more Develop a strong marketing plan explore your target market, set realistic goals, and watch sales grow Consolidate your ideas take a step back, see how everything interconnects, and bring all the pieces together Nurture your entrepreneurial spirit spark innovation and let your creativity lead the way Open the book and find: Step-by-step instructions to build forecasts in Excel How to work out which pricing strategy fits Help with adjusting expenses to stay on track Ways to analyse industry trends Advice on managing risk Tricks to impress with a well-presented plan Things to ask yourself before signing off on your plan Links to downloadable online resources

Product Identifiers

Publisher
Wiley & Sons, Incorporated, John
ISBN-10
1118641221
ISBN-13
9781118641224
eBay Product ID (ePID)
201576495

Product Key Features

Book Title
Creating a Business Plan for Dummies
Author
Veechi Curtis
Format
Trade Paperback
Language
English
Topic
Entrepreneurship, Business Writing, Strategic Planning
Publication Year
2014
Genre
Business & Economics
Number of Pages
384 Pages

Dimensions

Item Length
9.3in
Item Height
1.3in
Item Width
7.4in
Item Weight
22.4 Oz

Additional Product Features

Lc Classification Number
Hd30.28
Edition Number
2
Table of Content
Introduction 1 Part I: Getting Started 7 Chapter 1: Letting Your Plan Take Flight 9 Chapter 2: Figuring Out What's So Special about You (and Your Business) 27 Chapter 3: Sizing up the Competition 39 Part II: Doing the Groundwork 57 Chapter 4: Budgeting for Start-Up Expenses 59 Chapter 5: Figuring out Prices and Predicting Sales 77 Chapter 6: Calculating Costs and Gross Profit 97 Chapter 7: Planning for Expenses 119 Part III: Checking Your Idea Makes Financial Sense 145 Chapter 8: Assembling Your Profit & Loss Projection 147 Chapter 9: Calculating Your Break-Even Point 169 Chapter 10: Creating Cashflows and Building Budgets 179 Part IV: Transforming Your Idea into Reality 199 Chapter 11: Separating Yourself from Your Business 201 Chapter 12: Developing a Strong Marketing Plan 219 Chapter 13: Staying One Step Ahead 243 Chapter 14: Managing Risk 259 Chapter 15: Pulling Together Your Written Plan 275 Part V: The Part of Tens 295 Chapter 16: Ten Tips for Using Excel in Your Business Plan 297 Chapter 17: Ten Ideas for a Well-Presented Plan 309 Chapter 18: Ten Questions to Ask before You're Done 319 Appendix: Sample Business Plan 327 Index 349
Copyright Date
2014
Dewey Decimal
658.4012
Intended Audience
Trade
Dewey Edition
23
Illustrated
Yes

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Creating a Business Plan for Dummies by Veechi Curtis (2014, Trade Paperback)

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