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Professional's Guide to Financial Services Marketing : Bite-Sized Insights fo...
US $30,57
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Libro che sembra nuovo anche se è già stato letto. La copertina non presenta segni di usura visibili ed è inclusa la sovraccoperta(se applicabile) per le copertine rigide. Nessuna pagina mancante o danneggiata, piegata o strappata, nessuna sottolineatura/evidenziazione di testo né scritte ai margini. Potrebbe presentare minimi segni identificativi sulla copertina interna. Mostra piccolissimi segni di usura. Per maggiori dettagli e la descrizione di eventuali imperfezioni, consulta l'inserzione del venditore.
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Gratis Economy Shipping.
Oggetto che si trova a: Jessup, Maryland, Stati Uniti
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Consegna prevista tra il lun 7 ott e il sab 12 ott a 43230
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Restituzioni entro 14 giorni. Le spese di spedizione del reso sono a carico dell'acquirente.
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Numero oggetto eBay:386833788626
Specifiche dell'oggetto
- Condizione
- ISBN
- 9780470410790
- Book Title
- Professional's Guide to Financial Services Marketing : Bite-Sized Insights for Creating Effective Approaches
- Publisher
- Wiley & Sons, Incorporated, John
- Item Length
- 9.3 in
- Publication Year
- 2009
- Format
- Hardcover
- Language
- English
- Item Height
- 1.1 in
- Genre
- Business & Economics
- Topic
- Marketing / General, Industries / Financial Services
- Item Weight
- 17.1 Oz
- Item Width
- 6.4 in
- Number of Pages
- 288 Pages
Informazioni su questo prodotto
Product Identifiers
Publisher
Wiley & Sons, Incorporated, John
ISBN-10
0470410795
ISBN-13
9780470410790
eBay Product ID (ePID)
71156911
Product Key Features
Book Title
Professional's Guide to Financial Services Marketing : Bite-Sized Insights for Creating Effective Approaches
Number of Pages
288 Pages
Language
English
Topic
Marketing / General, Industries / Financial Services
Publication Year
2009
Genre
Business & Economics
Format
Hardcover
Dimensions
Item Height
1.1 in
Item Weight
17.1 Oz
Item Length
9.3 in
Item Width
6.4 in
Additional Product Features
Intended Audience
Trade
LCCN
2008-045573
TitleLeading
The
Reviews
"In financial services marketing, Jay Nagdeman is the expert. He has helped scores of leading financial firms reach and then exceed their goals. And now he has assembled his insights in The Professional's Guide to Financial Services Marketing'a must-read for any executive with bottom-line responsibility at an asset management company, insurer or securities firm. This volume is destined to become a permanent reference tool for the industry." ?Evan Cooper, Senior Managing Editor, InvestmentNews "Jay Nagdeman is one of the financial industry's most innovative marketing minds. The time I spent reading The Professional's Guide to Financial Services Marketing was well rewarded with fresh insights that I look forward to successfully employing. His bite-sized approach makes this cornucopia of marketing concepts and ideas not only digestible, but an absolute pleasure to read. I highly recommend this book to anyone interested in discovering both what is new and what is timelessly true in financial services marketing." ?Gil Weinreich, Editor, Research magazine "Owning this book provides you with 24/7 access to some of the industry's most successful and innovative marketing thinking. It contains illustrations and vignettes taken from real-life marketing successes and failures. It also provides ideas that could help you turn successful consumer product marketing techniques into customized financial product marketing approaches. It can serve as a mentor, a resource, a reference tool or simply a compelling look at some often overlooked and misunderstood marketing approaches." ?Ken Dolan, Chairman, The Dolan Group of Companies
Dewey Edition
22
Dewey Decimal
332.1068/8
Synopsis
The Professional's Guide to Financial Services Marketing is directed to any financial services professional-from individual representatives to executives of large financial services companies-who is looking for better ways to create the relevant marketplace differentiation and competitive advantage needed to increase productivity and profitability. The purpose of this book is not to provide a how-to manual, but rather to offer practical information, examples, and thought-provoking tips that provide ideas and insights that will enable financial services professionals to improve their own marketing approaches and achieve ambitious marketing goals. With examples drawn from basic marketing approaches and successful consumer marketing, this book provides a fresh perspective on a variety of marketing issues that can make a significant difference to corporate success.
LC Classification Number
HG173.N24 2009
Descrizione dell'oggetto fatta dal venditore
Informazioni sul venditore professionale
Expert Trading Limited
John Boyer
9220 Rumsey Rd
Ste 101
21045-1956 Columbia, MD
United States
Certifico che tutte le mie attività di vendita saranno conformi alle leggi e ai regolamenti dell'Unione Europea.
Registrato come venditore professionale
Feedback del venditore (353.520)
- o***l (310)- Feedback lasciato dall'acquirente.Ultimo annoAcquisto verificatoThe item was described to a Tee. Very good communication. Shipping was just a little slow. The box the set of books comes in was damaged (bent corners) due to packaging. Not a deal breaker because the grand kids will not store in that box; might be if it were to be given as a present. The three books in the box arrived in prefect shape. I WOULD purchase from greatbookprices1 again in the future. ThanksConstruction Site Board Books Set, Hardcover by Rinker, Sherri Duskey; Lichte... (#364394914625)
- i***y (711)- Feedback lasciato dall'acquirente.Ultimi 6 mesiAcquisto verificato2 volumes of Pogo comic strips, new and in perfect condition. Price was good, but shipping cost ($30 for two books) seems like a lot for how long it took to get delivered (23 days from Illinois to Spain). Also, seller communication was not great. First two times I wrote, their response did not address question. Third response explained at length about the private courier service they use and how it should take 1-10 business days to deliver. Maybe they should consider a different courier service.
- r***_ (108)- Feedback lasciato dall'acquirente.Mese scorsoAcquisto verificato*Same as the other review* Purchased two box sets from this seller with one being advertised as "like new" but was delivered as if it was actually new. Shipping time was a little slow, takes about 10 days to ship out and it takes a while to get through the system. But the packing was great and I'm still overall happy with my purchase.