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Beyond the Balanced Scorecard : Improving Business Intelligence with Analytics by Mark Graham Brown (2007, Hardcover)

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h3 Improve the "Health" of Your Organization by Using the Right Metrics! /h3 p The vast majority of companies use some form of balanced scorecard (performance measures), yet recent research suggests that most scorecards are based on singular, unsophisticated measurements, providing flawed data on the state of the organization. /p p i b Beyond the Balanced Scorecard: Improving Business Intelligence with Analytics /b /i, by Mark Graham Brown, provides managers with the right metrics for evaluating important aspects of performance that are not accurately tracked by most companies and government organizations. /p p u b Leaders will learn how to objectively measure: /b /u ul li Relationships with Customers /li li Employee Satisfaction /li li External Business Environment /li li Supplier/Vendor performance /li li Strategy and Financials /li /ul p This book will show you how to construct a performance index, as well as provide you with example metrics of various aspects of performance that are difficult to measure. /p

Author
Mark Graham Brown
Publication Name
Beyond the Balanced Scorecard : Improving Business Intelligence with Analytics
Format
Hardcover
Language
English
Publication Year
2007
Type
Textbook
Number of Pages
252 Pages

Lc Classification Number
Hd58.9.B754 2007
Table of Content
Introduction Chapter 1: Beyond First-Generation Balanced Scorecards Chapter 2: Analytics: A New Way of Tracking Organizational Performance Chapter 3: The Analytics-Based Scorecard: Adding More Business Intelligence to Your Metrics Chapter 4: Customer Relationship Analytics: Meaningful Metrics that Predict Loyalty Chapter 5: External Analytics: Quantifying Factors that Can Make or Break Your Business Chapter 6: People Analytics: Measuring Your Most Important Asset Chapter 7: Operational Analytics: Key Internal Metrics of Quality, Productivity, Timeliness, and Innovation Chapter 8: Strategic and Financial Metrics: Measuring What Really Matters Chapter 9: Beyond the Balanced Scorecard: From Performance Measurement to Performance Management Final Thoughts Appendices
Copyright Date
2007
Target Audience
Scholarly & Professional
Topic
Business Ethics, General, Management, Business Mathematics, Industries / Manufacturing, Quality Control
Lccn
2006-035405
Dewey Decimal
658.4/013
Dewey Edition
22
Illustrated
Yes
Genre
Business & Economics

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