Business Communication Today by John V. Thill and Courtland L. Bovée (2011, Hardcover)

Prentice Hall PTR

0132539551

9780132539555

109055665

Courtland L. Bovée, John V. Thill

Business Communication Today

Hardcover

English

Business Communication / General, Economic Conditions

2011

Textbook

Business & Economics

720 Pages

10.9 in

0.4 in

8.5 in

54.3 Oz

11

2011-022339

Hf5718

Part 1: Understanding the Foundations of Business Communication Chapter 1: Achieving Success through Effective Business Communication Chapter 2: Mastering Interpersonal Communication Chapter 3: Communicating in a World of Diversity Part 2: Applying the Three-Step Writing Process Chapter 4: Planning Business Messages Chapter 5: Writing Business Messages Chapter 6: Completing Business Messages Part 3: Crafting Brief Messages Chapter 7: Crafting Messages for Electronic Media Chapter 8: Writing Routine and Positive Messages Chapter 9: Writing Negative Messages Chapter 10: Writing Persuasive Messages Part 4: Supporting Messages with Quality Information Chapter 11: Finding, Evaluating, and Processing Information Chapter 12: Designing Visual Communication Part 5: Planning, Writing, and Completing Reports and Proposals Chapter 13: Planning Reports and Proposals Chapter 14: Writing Reports and Proposals Chapter 15: Completing Reports and Proposals Part 6: Designing and Delivering Oral and Online Presentations Chapter 16: Developing Oral and Online Presentations Chapter 17: Enhancing Presentations with Slides and Other Visuals Part 7: Writing Employment Messages and Interviewing for Jobs Chapter 18: Building Careers and Writing Rèsumès Chapter 19: Applying and Interviewing for Employment Appendix A: Format and Layout of Business Documents Appendix B: Documentation of Report Sources Appendix C: Correction Symbols

2012

College Audience

658.45

23

Yes