Foto 1 di 1

Foto di catalogo

Confessions of an Advertising Man by David Ogilvy: New - Foto 1 di 1

Confessions of an Advertising Man by David Ogilvy and Alan Parker (2004, Trade Paperback)

AlibrisBooks (464933)

98,6% di feedback positivi

Prezzo:

US $84,62

CircaEUR 72,70

+ $23,10 di spese di spedizione

Consegna prevista ven 3 ott - lun 20 ott

Restituzioni:

Restituzioni entro 30 giorni. Le spese di spedizione del reso sono a carico dell'acquirente..

Condizione:

Nuovo

New Trade paperback

Informazioni su questo prodotto

Product Identifiers

PublisherOldcastle Books, The Limited

ISBN-101904915019

ISBN-139781904915010

eBay Product ID (ePID)44898684

Product Key Features

Book TitleConfessions of an Advertising Man

Number of Pages224 Pages

LanguageEnglish

TopicAdvertising & Promotion, Corporate & Business History, Business

Publication Year2004

IllustratorYes

GenreBiography & Autobiography, Business & Economics

AuthorDavid Ogilvy, Alan Parker

FormatTrade Paperback

Dimensions

Item Height0.5 in

Item Weight8.9 Oz

Item Length8 in

Item Width5 in

Additional Product Features

Intended AudienceTrade

Dewey Edition19

Dewey Decimal659.1

SynopsisDavid Ogilvy was an advertising genius. At the age of 37, he founded the New York-based agency that later merged to form the international company known as Ogilvy & Mather. Regarded as the father of modern advertising, Ogilvy was responsible for some of the most memorable advertising campaigns ever created. "Confessions of an Advertising Man" is the distillation of all the Ogilvy concepts, tactics, and techniques that made this international best-seller a blueprint for sound business practice. If you aspire to be a good manager in any business, this seminal work is a must-read., Confessions of an Advertising Man is the,distillation of all the successful Ogilvy,concepts, tactics and techniques that made this,book an international bestseller. Regarded as the,father of modern advertising, David Ogilvy created,some of the most memorable advertising campaigns,that set the standard for others to follow. Anyone,aspiring to be a good manager in any kind of,business should read this., Confessions of an Advertising Man is the distillation of all the successful Ogilvy concepts, tactics and techniques that made this book an international bestseller. Regarded as the father of modern advertising, David Ogilvy created some of the most memorable advertising campaigns that set the standard for others to follow. Anyone aspiring to be a good manager in any kind of business should read this.