The Technology Fallacy: How People Are the Real Key to Digital Transformatio...

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Specifiche dell'oggetto

Condizione
Buone condizioni: Libro che è già stato letto ma è in buone condizioni. Mostra piccolissimi danni ...
Release Year
2019
ISBN
9780262039680

Informazioni su questo prodotto

Product Identifiers

Publisher
MIT Press
ISBN-10
0262039680
ISBN-13
9780262039680
eBay Product ID (ePID)
24038257240

Product Key Features

Book Title
Technology Fallacy : How People Are the Real Key to Digital Transformation
Number of Pages
280 Pages
Language
English
Publication Year
2019
Topic
Industries / Computers & Information Technology, Organizational Behavior, Social Aspects, General, Development / Business Development, Management, Organizational Development
Illustrator
Yes
Genre
Technology & Engineering, Business & Economics
Author
Jonathan R. Copulsky, Garth R. Andrus, Gerald C. Kane, Anh Nguyen Phillips
Book Series
Management on the Cutting Edge Ser.
Format
Hardcover

Dimensions

Item Height
0.9 in
Item Weight
19.4 Oz
Item Length
9.3 in
Item Width
6.2 in

Additional Product Features

Intended Audience
Trade
LCCN
2018-030557
Dewey Edition
23
TitleLeading
The
Dewey Decimal
658.05
Synopsis
Why an organization's response to digital disruption should focus on people and processes and not necessarily on technology. Digital technologies are disrupting organizations of every size and shape, leaving managers scrambling to find a technology fix that will help their organizations compete. This book offers managers and business leaders a guide for surviving digital disruptions--but it is not a book about technology. It is about the organizational changes required to harness the power of technology. The authors argue that digital disruption is primarily about people and that effective digital transformation involves changes to organizational dynamics and how work gets done. A focus only on selecting and implementing the right digital technologies is not likely to lead to success. The best way to respond to digital disruption is by changing the company culture to be more agile, risk tolerant, and experimental. The authors draw on four years of research, conducted in partnership with MIT Sloan Management Review and Deloitte, surveying more than 16,000 people and conducting interviews with managers at such companies as Walmart, Google, and Salesforce. They introduce the concept of digital maturity--the ability to take advantage of opportunities offered by the new technology--and address the specifics of digital transformation, including cultivating a digital environment, enabling intentional collaboration, and fostering an experimental mindset. Every organization needs to understand its "digital DNA" in order to stop "doing digital" and start "being digital." Digital disruption won't end anytime soon; the average worker will probably experience numerous waves of disruption during the course of a career. The insights offered by The Technology Fallacy will hold true through them all. A book in the Management on the Cutting Edge series, published in cooperation with MIT Sloan Management Review .
LC Classification Number
HD30.2.K3537 2019

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    The condition matches the description. However, this book was listed as the 75th Anniversary edition but I received a regular copy of the book. I reached out to the seller who has refunded my purchase less than 12 hours later. So, I didn't get what I was expecting, but received excellent communication and service from the seller.