Attracting Perfect Customers: Power of Strategic Synchronicity by Stacey Hall SC

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Specifiche dell'oggetto

Condizione
Come Nuovo: Libro che sembra nuovo anche se è già stato letto. La copertina non presenta segni di ...
ISBN
9781576751244

Informazioni su questo prodotto

Product Identifiers

Publisher
Berrett-Koehler Publishers, Incorporated
ISBN-10
1576751244
ISBN-13
9781576751244
eBay Product ID (ePID)
1968331

Product Key Features

Book Title
Attracting Perfect Customers : the Power of Strategic Synchronicity
Number of Pages
232 Pages
Language
English
Publication Year
2001
Topic
Customer Relations, General, Strategic Planning
Genre
Philosophy, Business & Economics
Author
Stacey Hall, Jan Brogniez
Format
Trade Paperback

Dimensions

Item Height
0.6 in
Item Weight
12.8 Oz
Item Length
8.9 in
Item Width
6 in

Additional Product Features

Intended Audience
Trade
LCCN
2001-043561
Dewey Edition
21
Dewey Decimal
659.2
Table Of Content
Foreword Acknowledgments Introduction Creating Synchronicity with Perfect Customers and Clients Part I. The Six Standards of Strategic Synchronicity 1. Be on Purpose with Your Mission 2. You Have the Power to Attract Whatever You Desire 3. Like Attracts Like: Whom Do You Like? 4. Choose Collaboration, Not Competition 5. Your Customers and Employees Want You to Succeed 6. Create an Atmosphere of Accomplishment Part II. The Strategic Attraction Planning Process 7. What Is Your Vision of Your Most Perfect Customers? 8. What Makes Your Perfect Customers Tick? 9. What Do Your Perfect Customers Expect You to Deliver? 10. Where Do You Have Room for Improvement? 11. Multiplicity: When One Plan Is Not Enough Part III. Strategic Attraction in Action: Twenty-One Daily Tips Tip 1. You Are More Attractive When You Focus on the Horizon Tip 2. You Are More Attractive When You Let Your Perfect Customers Know They Are Perfect Tip 3. You Are More Attractive When You Understand That Customers Are Seeking You Tip 4. You Are More Attractive When You Make Irresistible Improvements Tip 5. You Are More Attractive When You Listen to Your Little Inner Voice Tip 6. You Are More Attractive When You Expect Breakthroughs to Look Like Breakdowns Tip 7. You Are More Attractive When You Shift the Situation Tip 8. You Are More Attractive When You Acknowledge Accomplishments and Declare Completions Tip 9. You Are More Attractive When You Share, Share, Share Yourself Tip 10. You Are More Attractive When You Accept That You Don't Know Tip 11. You Are More Attractive When You Are in the Flow Tip 12. You Are More Attractive When You Welcome Interruptions Tip 13. You Are More Attractive When You Actively Attract Abundance Tip 14. You Are More Attractive When You Delight in the Success of Others Tip 15. You Are More Attractive When You Take Immediate Action Tip 16. You Are More Attractive When You Establish Your Expertise Tip 17. You Are More Attractive When You Clear a Space in Which to Create Tip 18. You Are More Attractive When You Have a Field Day Tip 19. You Are More Attractive When You Break Bread with a Competitor Tip 20. You Are More Attractive When You Gain Clarity About Yourself Tip 21. You Are More Attractive When You Watch for Previews of Coming Attractions BONUS TIP 1 "Ask-Offer-Thank" by Donna Fisher BONUS TIP 2 Project Your Light Further by Doug Upchurch Synchronicity Leaders Resources Notes Bibliography Index About the Authors
Synopsis
"A step-by-step approach to increasing your happiness, as well as your profitability and success in business . . . A very provocative concept." --Gerry Myers, author of Targeting the New Professional Woman Most businesses spend far too much of their time and energy struggling to get new customers or hang on to existing ones--even customers who are ultimately more trouble than they're worth. Attracting Perfect Customers invites readers to move beyond the notions that "business is war" and winning market share means "beating" the other guy. The authors outline a simple strategic process for making businesses so highly attractive that perfect customers and clients are naturally drawn right to them. Sound too good to be true? Hall and Brogniez have successfully shown clients how to do it for years, and now they share their secrets. They prove that war-like marketing techniques seem antiquated and labor-intensive when compared to the Strategic Attraction Planning process, which requires just five minutes each day and enables any business to easily attract customers that are a perfect fit for their organization--the kind of customers it is a pleasure to serve. The authors reveal the six success standards of strategic synchronicity and share simple, fun, and easy-to-follow exercises that can be applied to any organization. They walk you through the process of creating your own personalized Strategic Attraction Plan and provide 21 supportive tips for making any company more attractive to its perfect customers. Attracting Perfect Customers will take you to a place where there is an abundance of perfect customers and clients with whom you can build strong, satisfying, profitable, and lasting relationships., Promoting ""static synchronicity"", this book introduces a revolutionary sales and marketing model where ""like attracts like""., Most businesses spend far too much of their time and energy struggling to get new customers or hang on to existing ones-even customers who are ultimately more trouble than they're worth. Attracting Perfect Customers invites readers to move beyond the notions that "business is war" and winning market share means "beating" the other guy. The authors outline a simple strategic process for making businesses so highly attractive that perfect customers and clients are naturally drawn right to them. Sound too good to be true? Hall and Brogniez have successfully shown clients how to do it for years, and now they share their secrets. They prove that it is no longer productive or profitable to conduct business using the war-like marketing techniques of targeting customers and outmaneuvering the competition. In fact, these techniques seem antiquated and labor-intensive when compared to the Strategic Attraction Planning process, which requires just five minutes each day and enables any business to easily attract customers that are a perfect fit for their organization-the kind of customers it is a pleasure to serve. Attracting Perfect Customers takes you step by step through the entire strategic attraction process. The authors reveal the six success standards of strategic synchronicity and share simple, fun, and easy-to-follow exercises that can be applied to any organization. They walk you through the process of creating your own personalized Strategic Attraction Plan and provide 21 supportive tips for making any company more attractive to its perfect customers. Attracting Perfect Customerswill take you to a place where there is an abundance of perfect customers and clients with whom you can build strong, satisfying, profitable, and lasting relationships., "A step-by-step approach to increasing your happiness, as well as your profitability and success in business... A very provocative concept."-Gerry Myers,author of Targeting the New Professional Woman Most businesses spend far too much of their time and energy struggling to get new customers or hang on to existing ones-even customers who are ultimately more trouble than they're worth. Attracting Perfect Customers invites readers to move beyond the notions that "business is war" and winning market share means "beating" the other guy. The authors outline a simple strategic process for making businesses so highly attractive that perfect customers and clients are naturally drawn right to them. Sound too good to be true? Hall and Brogniez have successfully shown clients how to do it for years, and now they share their secrets. They prove that war-like marketing techniques seem antiquated and labor-intensive when compared to the Strategic Attraction Planning process, which requires just five minutes each day and enables any business to easily attract customers that are a perfect fit for their organization-the kind of customers it is a pleasure to serve. The authors reveal the six success standards of strategic synchronicity and share simple, fun, and easy-to-follow exercises that can be applied to any organization. They walk you through the process of creating your own personalized Strategic Attraction Plan and provide 21 supportive tips for making any company more attractive to its perfect customers. Attracting Perfect Customers will take you to a place where there is an abundance of perfect customers and clients with whom you can build strong, satisfying, profitable, and lasting relationships.
LC Classification Number
HF5415.5.H26 2001

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