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This is Marketing: You Can’t Be Seen Until You Learn To See-Seth Godin
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GBP 8,99 (circa EUR 10,38) Standard Int'l Postage.
Oggetto che si trova a: South East, Regno Unito
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Consegna prevista tra il mer 23 lug e il ven 1 ago a 94104
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Numero oggetto eBay:392938268919
Specifiche dell'oggetto
- Condizione
- Book Title
- This is Marketing: You Can’t Be Seen Until You Learn To See-Seth
- ISBN
- 9780241370148
Informazioni su questo prodotto
Product Information
Real marketing isn't about racking up clicks and tweets; it's about connection, empathy, and making a difference. Over the past quarter century, Seth Godin has taught and inspired millions of entrepreneurs, marketers, leaders, and fans from all walks of life, via his blog, online courses, lectures, and bestselling books. He is the inventor of countless ideas and phrases that have made their way into mainstream business language, from Permission Marketing to Purple Cow to Tribes to The Dip. Now, for the first time, Godin offers the core of his marketing wisdom in one accessible, timeless package. At the heart of his approach is a big idea- Great marketers don't use consumers to solve their company's problem; they use marketing to solve other people's problems. They don't just make noise; they make the world better. Truly powerful marketing is grounded in empathy, generosity, and emotional labour. This book teaches you how to identify your smallest viable audience; draw on the right signals and signs to position your offering; build trust and permission with your target market; speak to the narratives your audience tells themselves about status, affiliation, and dominance; spot opportunities to create and release tension; and give people the tools to achieve their goals. It's time for marketers to stop lying, spamming, and feeling guilty about their work. It's time to stop confusing social media metrics with true connections. It's time to stop wasting money on stolen attention that won't pay off in the long run. This is Marketingoffers a better approach that will still apply for decades to come, no matter how the tactics of marketing continue to evolve.
Product Identifiers
Publisher
Penguin Books LTD
ISBN-13
9780241370148
eBay Product ID (ePID)
12046681965
Product Key Features
Number of Pages
288 Pages
Publication Name
This Is Marketing: You Can't Be Seen until You Learn to See
Language
English
Subject
Marketing
Publication Year
2018
Type
Textbook
Format
Paperback
Dimensions
Item Height
234 mm
Item Weight
353 g
Item Width
153 mm
Additional Product Features
Country/Region of Manufacture
United Kingdom
Descrizione dell'oggetto fatta dal venditore
Informazioni sul venditore professionale
Partita IVA: GB 724498118
CRN: 03800600
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- j***c (696)- Feedback lasciato dall'acquirente.Mese scorsoAcquisto verificatoFantastic Seller. Great quality and condition of item.Fast delivery and Expertly packed to ensure the item is safe. Great Communication when asking a question and always polite and to the point. Item received is exactly what was described. Fair price charged and cost was not over the top. So very, very pleased with this Seller I will rate them No.1 and made the experience of buying on EBay a VERY HAPPY one. Would definitely buy again! Thank you so much.
- u***t (2253)- Feedback lasciato dall'acquirente.Ultimi 6 mesiAcquisto verificatoA smooth and professional transaction throughout. The item was exactly as described, clearly listed, and fairly priced. Communication from the seller was prompt, polite, and helpful, with dispatch confirmed quickly. The parcel was securely packaged and arrived in excellent condition, ahead of the expected delivery date. Care was taken at every stage of the process. I would be happy to buy from this seller again—many thanks for a reliable and well-handled sale.The Long Drag: Settle to Carlisle Portfolio (The steam portfolio (N° 334932462285)
- r***7 (827)- Feedback lasciato dall'acquirente.Ultimi 6 mesiAcquisto verificatoFantastic Seller. Fast delivery and Expertly packed to ensure the item is safe. Great Communication when asking a question and always polite and to the point. Item received is exactly what was described. Fair price charged and cost was not over the top. So very, very pleased with this Seller I will rate them No.1 and made the experience of buying on EBay a VERY HAPPY one. Would definitely buy again! Thank you so much.