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Martha Inc. : The Incredible Story of Martha Stewart Living Omnimedia by...
US $9,54
CircaEUR 8,19
Condizione:
Buone condizioni
Libro che è già stato letto ma è in buone condizioni. Mostra piccolissimi danni alla copertina incluse alcune rigature, ma nessun foro o strappo. È possibile che la sovraccoperta per le copertine rigide non sia inclusa. La rilegatura presenta minimi segni di usura. La maggior parte delle pagine non è danneggiata e mostra una quantità minima di piegature o strappi, sottolineature di testo a matita, nessuna evidenziazione di testo né scritte ai margini. Non ci sono pagine mancanti. Per maggiori dettagli e la descrizione di eventuali imperfezioni, consulta l'inserzione del venditore.
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Spedizione:
Gratis USPS Media MailTM.
Oggetto che si trova a: Oneida, Tennessee, Stati Uniti
Consegna:
Consegna prevista tra il mer 20 ago e il mar 26 ago a 94104
Restituzioni:
Restituzioni entro 30 giorni. Le spese di spedizione del reso sono a carico dell'acquirente..
Pagamenti:
Fai shopping in tutta sicurezza
Il venditore si assume la piena responsabilità della messa in vendita dell'oggetto.
Numero oggetto eBay:385367730266
Specifiche dell'oggetto
- Condizione
- Personalize
- No
- Type
- Novel
- Book Series
- N/A
- Narrative Type
- Nonfiction
- Features
- Paperback
- Original Language
- English
- Country/Region of Manufacture
- United States
- Intended Audience
- Adults
- Edition
- Paperback
- ISBN
- 9780471429586
Informazioni su questo prodotto
Product Identifiers
Publisher
Wiley & Sons, Incorporated, John
ISBN-10
0471429589
ISBN-13
9780471429586
eBay Product ID (ePID)
2436242
Product Key Features
Book Title
Martha Inc. : the Incredible Story of Martha Stewart Living Omnimedia
Number of Pages
464 Pages
Language
English
Publication Year
2003
Topic
General, Industries / Media & Communications, Business
Illustrator
Yes
Genre
Biography & Autobiography, Business & Economics
Format
Trade Paperback
Dimensions
Item Height
1.2 in
Item Weight
20.2 Oz
Item Length
9 in
Item Width
6 in
Additional Product Features
Intended Audience
Trade
Dewey Edition
21
Dewey Decimal
640.92 B
Table Of Content
PROLOGUE. 1 NANCY DREW AND THE CASE OF THE HIDDEN CHILDHOOD. 2 A MODEL LIFE. 3 TO WALL STREET. 4 THE PAGE TURNS. 5 A NASCENT EMPIRE: THE MARTHA MOMENT IS BORN. 6 WHO'S AFRAID OF VIRGINIA WOOLF? 7 MAKING THE BEST-SELLER LIST. 8 KMART CALLS. 9 HOW TO NEGOTIATE A CONTRACT. 10 STRATEGY: GET OTHERS TO PAY. 11 CONTROLLING THE STRESS LINES. 12 NO GOOD DEED GOES UNPUNISHED. 13 TIME TAKES MARTHA. 14 MARTHA TAKES TV. 15 IN THE COMPANY OF WOMEN. 16 SCHEMING TIMES. 17 A TAXING SITUATION. 18 TIME TAKES A LICKING. 19 LABOR RELATIONS. 20 WHEN BEING IN THE PUBLIC EYE IS NOT A GOOD THING. 21 FROM WALL STREET TO MAIN STREET. 22 TO THE ENDS OF THE EARTH. EPILOGUE. ACKNOWLEDGMENTS. SOURCE NOTES. INDEX.
Edition Description
Reprint,Expanded
Synopsis
Martha Stewart has generated an enormous following by establishing herself as the leading authority for all things domestic and in the process created a multimillion-dollar enterprise and a personal net worth of nearly $2 billion. As one of the most successful self-made female business owners in American history, Martha Stewart is a topic of interest for fans, business professionals and would-be entrepreneurs alike. Martha Inc. tells the compelling story of how this complex woman created an empire on domesticity and examines her business inside and out. Through an engaging narrative by popular columnist Christopher Byron, this book chronicles how the business was built, what it took to take it public, and the personal and professional transformation Martha has undergone to make it all work. To get a true portrait of the woman whose work ethic is her personal life, Byron delves into the underreported facets of Martha's past, such as the effects her challenging childhood and years on Wall Street have had on her uncompromising business acumen. From Martha Stewart Living magazine and marthastewart.com to a K-Mart line of houseware products, a line of house paints, and a television show, this book details how a former caterer from Connecticut has created a media and merchandising empire, pulling off what large media corporations with vast resources struggle to accomplish. Martha Stewart has sold America on good taste and now readers can learn exactly how she did it and what drives her to keep conquering new vistas. A corporate biography as well as a success story worthy of Horatio Alger, Martha Inc. also delves into how a cult of personality is created and how Martha Stewart capitalized on the zeitgeist that characterized the last half of the twentieth century. This book is a must read for anyone who has been touched by Martha's marketing savvy or who dreams of making it big., Martha Stewart has sold America on "good taste" and in turn has created a multi-million dollar enterprise: Martha Stewart Living Omnimedia. Author and business journalist Christopher Byron examines how Stewart created an empire on domesticity and the challenges her successful business faces each day., The New York Times Bestseller'Byron gets all the way to the heart of Martha Stewart.'- David McClintick, author, Indecent ExposureLove her or hate her, the story of Martha Stewart and the history of her company are incredible. From the suburban kitchens of Connecticut to the boardrooms of Wall Street, her story is filled with power, drama, conflict, and tragedy. In this updated, new paperback, business writer and columnist Christopher Byron details the most recent events involving Martha Stewart. He gives you the inside story of Martha's most horrible year, with headlines of possible insider trading and obstruction of justice, accompanied by the roller-coaster plunge in her company's stock, and the deepening uncertainties regarding the future of her relationship with Kmart.Out of an imagined bliss, Martha created a billion dollar media and merchandising empire devoted to the celebration of home, food, and family. Martha Inc. reveals how it all began, and then developed-and how it could all end.'Enough dish to feed Martha Stewart lovers and loathers alike in this scrupulously reported bio.'-People magazine'Jaw-dropping tales of excess and success.'-New York Times'Christopher Byron has redefined the Martha Moment.'-USA Today***A BusinessWeek Top Ten Business Book of the Year***
LC Classification Number
TT140
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- a***a (191)- Feedback lasciato dall'acquirente.Ultimi 6 mesiAcquisto verificatoEs tal como lo escribió en la escripcion. Nuevo con caja abierta. Trajo todo lo que ofreció y el envío fue rápido 5 dias para tenerlo en las manos. Sorpresa! Que es lo que me llegó? Bien empacado. No tengo la cámara buena, confíe en mí comentario 10/10
- p***p (101)- Feedback lasciato dall'acquirente.Ultimi 6 mesiAcquisto verificatoFast shipping. Great price. Very well packaged. The book was exactly as described. The book is in excellent condition. I am very satisfied with my purchase and highly recommend this dealer.
- r***l (44)- Feedback lasciato dall'acquirente.Ultimi 6 mesiAcquisto verificatoLlegaron intactos y cubiertos con su bolsita protectora, son exactos a lo que se mostró , el envío fue más o menos pero no se pasó del tiempo y el precio muy accesible, y seguiré comprando definitivamente.(142) ZEELOOL FRAMES ONLY OP02126-12 53□19-145 NEW SEE PHOTOS (N° 387809295163)