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Pharmaceutical Marketing by Brent L Rollins: New
US $90,86
CircaEUR 77,55
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Gratis Standard Shipping.
Oggetto che si trova a: Sparks, Nevada, Stati Uniti
Consegna:
Consegna prevista tra il gio 11 set e il mer 17 set a 94104
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Restituzioni entro 30 giorni. Le spese di spedizione del reso sono a carico dell'acquirente..
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Numero oggetto eBay:364058997008
Specifiche dell'oggetto
- Condizione
- Book Title
- Pharmaceutical Marketing
- Publication Date
- 2013-02-12
- Pages
- 304
- ISBN
- 9781284190236
Informazioni su questo prodotto
Product Identifiers
Publisher
Jones & Bartlett Learning, LLC
ISBN-10
1284190234
ISBN-13
9781284190236
eBay Product ID (ePID)
13038465519
Product Key Features
Number of Pages
282 Pages
Language
English
Publication Name
Pharmaceutical Marketing
Subject
Pharmacy
Publication Year
2019
Type
Textbook
Subject Area
Medical
Format
Trade Paperback
Dimensions
Item Height
0.6 in
Item Weight
15 Oz
Item Length
9 in
Item Width
6 in
Additional Product Features
Intended Audience
Trade
Synopsis
Pharmaceutical Marketing will provide students and new industry professionals with a thorough overview of the general principles of marketing including marketing as a process, marketing effectives in the pharmaceutical environment, and coverage of marketing brand and generic drugs with special emphasis on direct-to-consumer advertising and the impact of social media and technology. Two unique chapters of the text are Chapter 10 Social Media, which addresses exactly what Social Media is, how it is currently being used within the industry, and how it should be used from the manufacturer's perspective; and Chapter The New 4 P's of Pharmaceutical Marketing takes a unique look at how the Internet and mobile technology has shaped the pharmaceutical industry and shifted the promotion paradigm to these current "P's" - Predictive modeling/analysis, Personalization, Peer-to-peer networking and Participation. Pharmaceutical Marketing examines the current pharmaceutical marketing environment from both an academic and practical perspective with a focus on providing practical applications of all material discussed according to the perspectives of various market segments including industry, community, and institutional pharmacy, as well as the practicing pharmacist. Key Features - "Case in Points" - Multiple examples per chapter illustrate key concepts with a real-life or hypothetical example - Discussion Questions - 10 questions per chapter to facilitate active learning and student participation - Unique Chapters - Social Media and The New 4 P's of Pharmaceutical Marketing * Each new text includes an access code for the Student Companion Website. Electronic and eBook formats do not include access to the Companion Website.
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- e***n (390)- Feedback lasciato dall'acquirente.Mese scorsoAcquisto verificatoGreat transaction, exactly as described, packed well, and promptly shipped on August 6th. Unfortunately the U.S. Postal Service took 23 calendar days to deliver the book. It was shipped from Pennsylvania, to Atlanta, past Alabama to Texas, enjoyed several days in Texas, then to Minneapolis, Jacksonville, Florida, back to Atlanta, finally to Birmingham, and Huntsville. The seller was very responsive and I decided it was interesting to see if/how the book would arrive. Thanks, Joe
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AlibrisBooks
98,6% di Feedback positivi•2,0 milioni oggetti venduti
Registrato come venditore professionale
Feedback sul venditore (519.395)
- e***n (390)- Feedback lasciato dall'acquirente.Mese scorsoAcquisto verificatoGreat transaction, exactly as described, packed well, and promptly shipped on August 6th. Unfortunately the U.S. Postal Service took 23 calendar days to deliver the book. It was shipped from Pennsylvania, to Atlanta, past Alabama to Texas, enjoyed several days in Texas, then to Minneapolis, Jacksonville, Florida, back to Atlanta, finally to Birmingham, and Huntsville. The seller was very responsive and I decided it was interesting to see if/how the book would arrive. Thanks, Joe
- m***m (2331)- Feedback lasciato dall'acquirente.Ultimi 6 mesiAcquisto verificatoI’m thrilled with my recent purchase . The website was user-friendly, and the product descriptions were accurate. Customer service was prompt and helpful, answering all my questions. My order arrived quickly, well-packaged, and the product exceeded my expectations in quality. I’m impressed with the attention to detail and the overall experience. I’ll definitely shop here again and highly recommend from this seller to others. Thank you for a fantastic experience!Tobin's Spirit Guide: Official Ghostbusters Edition by Erik Burnham: Used (N° 404302598631)
- _***b (56)- Feedback lasciato dall'acquirente.Mese scorsoAcquisto verificatoI gave 5 stars on shipping because i sent 2 separate emails + they responded with helpful info, even though it arrived late. This was a great value with free shipping + the condition is very good, better than advertised 🙂! The overall quality and appearance is excellent! I highly recommend this seller and give them 👍👍👍👍