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Strategic Management: Logic and Action-Anne Sigismund Huff, Stev

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Book Title
Strategic Management: Logic and Action-Anne Sigismund Huff, Stev
ISBN
9780471017936

Informazioni su questo prodotto

Product Information

Students are already strategists in their personal lives. This concise text, intended primarily for undergraduate seniors and MBA students, provides students with the know-how to apply effective strategies in their future careers. Strategic Management: Logic and Action provides a wide range of organizational examples along with worksheets at the end of each chapter. Students are encouraged to use the Web as a source of information, but to also interview people to assess actions within the context of organizations. The text is meant to be a useful guide for strategists facing new situations from the beginning of their organization careers. From the Preface: Strategy is no longer the exclusive concern of generals. It is not something you wait to think about until you are the president of an organization. You need to understand strategic thinking right now, as a graduate entering the workforce, a newly appointed supervisor, or a mid-level manager. Corporations, small businesses, non-profits, and public agencies ? organizations of all kinds ? are discovering how important it is for employees to understand why the organization interacts the way it does with customers, competitors, and other actors. Many then ask their employees to help strengthen current connections and invent new ones.

Product Identifiers

Publisher
John Wiley & Sons INC International Concepts
ISBN-13
9780471017936
eBay Product ID (ePID)
92053004

Product Key Features

Number of Pages
448 Pages
Publication Name
Strategic Management: Logic and Action
Language
English
Subject
Business
Publication Year
2008
Type
Textbook
Author
Hugh D. Sherman, Anne Sigismund Huff, Siri Terjesen, Steven W. Floyd
Format
Paperback

Dimensions

Item Height
231 mm
Item Weight
616 g
Item Width
177 mm

Additional Product Features

Country/Region of Manufacture
United States
Title_Author
Steven W. Floyd, Anne Sigismund Huff, Siri Terjesen, Hugh D. Sherman

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Partita IVA: GB 724498118
CRN: 03800600

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