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Cashvertising by Drew Eric Whitman NEW Paperback softback

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Specifiche dell'oggetto

Condizione
Nuovo: Libro nuovo, intatto e non letto, in perfette condizioni, senza pagine mancanti o ...
Title
Cashvertising
Weight
354
Publication Name
Red Wheel/Weiser
EAN
9781601630322
ISBN-10
1601630328
Date of Publication
20081124
Place of Publication
United States
Book Series
N/A
Genre
KJS
Narrative Type
N/A
Features
N/A
Intended Audience
N/A
Ex Libris
No
Editor
N/A
Edition
N/A
Pagination
192 Pages
Dimensions
228 X 153 X 12
ISBN
9781601630322

Informazioni su questo prodotto

Product Information

Barely one in a hundred businesspeople knows these facts about creating powerful advertising. Do You? FACT! Sixty percent of people read only headlines. Your headline must stop them or your advertising will likely fail. FACT! Captions under photos get 200 percent greater readership than non-headline copy. FACT! Ads with sale prices draw 20 percent more attention. FACT! Half-page ads pull about 70 percent of full-page ads; quarter-page ads pull about 50 percent of full-page ads. FACT! Four-color ads are up to 45 percent more effective than black and white. New York's biggest ad agencies use dozens of these little-known secrets every day to influence people to buy. And now--thanks to Cashvertising--you can, too. And it won't matter one bit whether you're a corporate giant or a mom-and-pop pizza shop. These techniques are based on human psychology. They work no matter where you're located, no matter what kind of product or service you sell, and no matter where you advertise. In fact, most don't cost a penny to use. Like a wild roller-coaster ride through the streets of Madison Avenue, Cashvertising teaches you the tips, tricks, and strategies that New York's top gun copywriters and designers use to persuade people to buy like crazy. No matter what you sell--or how you sell it, this practical, fast-paced book will teach you: How to create powerful ads, brochures, sales letters, Websites, and more How to make people believe what you say Sneaky ways to persuade people to respond Effective tricks for writing magnetic headlines What mistakes to avoid...at all costs! What you should always/never do in your ads Expert formulas, guidance, tips and strategies

Product Identifiers

Publisher
Career Press
ISBN-13
9781601630322
eBay Product ID (ePID)
86441877

Product Key Features

Book Title
Cashvertising: How to Use 50 Secrets of Ad-Agency Psychology to Make Big Money Selling Anything to Anyone
Author
Drew Eric Whitman
Format
Paperback
Language
English
Topic
Marketing
Publication Year
2008
Type
Textbook
Number of Pages
192 Pages

Dimensions

Item Height
230mm
Item Width
153mm

Additional Product Features

Title_Author
Drew Eric Whitman
Country/Region of Manufacture
United States

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Certifico che tutte le mie attività di vendita saranno conformi alle leggi e ai regolamenti dell'Unione europea.
Partita IVA: GB 160565025
Fornisco fatture in cui l'IVA è indicata separatamente.
CRN: 11028751
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  • o***i (221)- Feedback lasciato dall'acquirente.
    Mese scorso
    Acquisto verificato
    Item arrived as a new item, wasn’t shrunk wrapped but seems okay. Quality was as expected for a new hardback edition. Great value as others were selling for same price but used ! Also appearance is good with the hardback cover. Seller was happy to help in regards to delivery delay and responded very quickly. Item arrived a few days later than expected but that is more to do with the delivery company than seller.
  • 6***k (1256)- Feedback lasciato dall'acquirente.
    Ultimi 6 mesi
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    Great service on the book: it was good value, its condition is as described (new), it was packed securely in a strong recyclable card envelope and it arrived inside the delivery period!
  • n***s (95)- Feedback lasciato dall'acquirente.
    Ultimi 6 mesi
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    I've had a great buying experience. Book exactly as decribed. Shipped in best quality cardboard envelope which protected the book from any damage. Great communication. The Seller was willing to make extra effort for my comfort. I really appreciate this. Thank you!