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HOUSE INDUSTRIES: THE PROCESS IS THE INSPIRATION By Andy Cruz - Hardcover

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“Book is in typical used-Good Condition.  Will show signs of wear to cover and/or pages. There may ...
ISBN-10
0399578102
Publication Name
Watson-Guptill
Type
Hardcover
ISBN
9780399578106

Informazioni su questo prodotto

Product Identifiers

Publisher
Potter/Ten SPEED/Harmony/Rodale
ISBN-10
0399578102
ISBN-13
9780399578106
eBay Product ID (ePID)
228972742

Product Key Features

Book Title
House Industries: the Process Is the Inspiration
Number of Pages
400 Pages
Language
English
Topic
Graphic Arts / Commercial & Corporate, Entrepreneurship, Graphic Arts / Typography, Creativity
Publication Year
2017
Illustrator
Yes
Genre
Design, Self-Help, Business & Economics
Author
House Industries, Ken Barber, Rich Roat, Andy Cruz
Format
Hardcover

Dimensions

Item Height
1.2 in
Item Weight
59.7 Oz
Item Length
10.3 in
Item Width
8.8 in

Additional Product Features

Intended Audience
Trade
LCCN
2017-001746
Reviews
Praise for House Industries: "If there were any place I wish I worked that I don't, it's House. They're artists; their work is extraordinary." --J. J. Abrams "What I love about House Industries is that they search through corners of culture for something valuable that you'd never thought of before, then raise it to a higher artistic level. It's a very difficult thing to do." --Shepard Fairey "[House] makes all the best typefaces." --David Lee Roth "Design is a willingness to surrender to a journey. You often hear about "design driven" companies but most of them that want to license the Eames name are thinking of it as an acquisition for their collection of brands. Every once in a while you encounter a company like House Industries who is willing to go on that journey and grow our brand as well as theirs." --Eames Demetrios "I've been a fan of House Industries over twenty years. Even though we're buds, there's still a lot of mystery behind that mountain of incredible work. Until now. 400 pages that let the secrets out? Jackpot! Been waiting a long time for this one. Heavily, heavily recommended by the DDC." --Aaron James Draplin, Praise for House Industries: "[House] makes all the best typefaces." --David Lee Roth "If there were any place I wish I worked that I don't, it's House. They're artists; their work is extraordinary." --J. J. Abrams "I can't think of anybody else who still DRAWS comps and typefaces, y'know, with an actual pencil and paper. I also appreciate the way that their intelligence, humor, and sense of history seems to make every other designer look like the pompous, pretentious nerds that they no doubt are. Modern design is Margaret Dumont; House is the Marx Brothers." --Chris "Coop" Cooper, artist and hot-rod enthusiast "What I love about House Industries is that they search through corners of culture for something valuable that you'd never thought of before, then raise it to a higher artistic level. It's a very difficult thing to do." --Shepard Fairey, artist and skateboarder
Table Of Content
CONTENTS FOREWORD BY JJ ABRAMS 6 ABOUT HOUSE 9 INTRO 12 BRING YOUR HOBBIES TO WORK 21 SWEAT THE TECHNIQUE 97 GET YOUR HANDS DIRTY 169 MAKE FRIENDS 195 TELL IT LIKE IT WAS 259 EMBRACE CHAOS 293 CONCLUSION 318 CONNECTIONS 320 BIOS 334 ET CETERA 397 THANKS 398
Synopsis
A standard-bearer of American design since 1993, House Industries answers the burning question, "Where do you find inspiration?" with this illustrative collection of helpful lessons, stories, and case studies that demonstrate how to transform obsessive curiosity into personally satisfying and successful work. Presented in House's honest, authentic, and often irreverent style, and covering topics ranging from fonts and fashion to ceramics and space technology, this beautifully useful 400-page volume offers a personal perspective on the origin of ideas for creative people in any field. Most important, this book shows that there's no sense in waiting for inspiration because inspiration is already waiting for you.
LC Classification Number
NC999.4.H68C78 2017

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