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Higher Education Administration with Social Media By Laura A Wenkel

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Oggetto che si trova a: Niles, Illinois, Stati Uniti
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Specifiche dell'oggetto

Condizione
Ottime condizioni: Libro che non sembra nuovo ed è già stato letto, ma è in condizioni eccellenti. ...
Binding
Paperback
Product Group
Book
Book Title
Higher Education Administration with Social Media
Weight
1 lbs
IsTextBook
No
ISBN
9780857246516

Informazioni su questo prodotto

Product Identifiers

Publisher
Emerald Publishing The Limited
ISBN-10
0857246518
ISBN-13
9780857246516
eBay Product ID (ePID)
102765192

Product Key Features

Number of Pages
300 Pages
Publication Name
Higher Education Administration with Social Media : Including Applications in Student Affairs, Enrollment Management, Alumni Relations, and Career Centers
Language
English
Publication Year
2011
Subject
Web / Social Media, Higher, Administration / Higher
Type
Textbook
Author
Charles Wankel
Subject Area
Computers, Education
Series
Cutting-Edge Technologies in Higher Education Ser.
Format
Trade Paperback

Dimensions

Item Height
0.7 in
Item Weight
7.3 Oz
Item Length
9.7 in
Item Width
6.9 in

Additional Product Features

Intended Audience
Scholarly & Professional
Dewey Edition
22
Series Volume Number
2
Illustrated
Yes
Dewey Decimal
378.1010285
Table Of Content
1.New Directions in Teaching Technologies: Introduction to Educating Educators with Social Media, Laura A. Wankel, Seton Hall University, Charles Wankel, St. John's University PART I: Social Media and Enrollment Management 2.Hybrid Engagement: How Facebook Helps and Hinders Students' Social Integration, Bree McEwan, Western Illinois University 3.Social Media for Social Research: Applications for Higher Education Communications, Nicolle Merrill, GlobalCampus 4.Social Media Use by Enrollment Management, Phillip Griffiths & Anthony Wall, University of Ulster PART II: Social Media in Advising and Mentoring 5.Second Life: The Future of Education is Here Today, P. Charles Livermore, St. John's University 6.Mentoring 2.0: High-Tech/High-Touch Approaches to Foster Student Support and Development in Higher Education, Melanie Booth, Marylhurst University, Arthur Esposito, Virginia Commonwealth University 7.Learning Together: Using Social Media to Foster Collaboration in Higher Education, Neil Ford, Melissa Bowden, & Jill Beard, Bournemouth University 8.Using Social Media in Study Abroad, Penny Schouten, NAFSA 9.Using Social Networking Sites during the Career Management Process Nancy Richmond, MIT, Beth Rochefort, Northeastern University, Leslie Hitch, Northeastern University & Swinburne University PART III: Social Media and Public Relations 10.Amplification and Analysis of Academic Events through Social Media: A Case Study of the 2009 Beyond the Repository Fringe Event Nicola Osborne, University of Edinburgh 11.Connecting Fans and Sports More Intensively through Social Media Karen Weaver, Penn State PART IV: Social Media and Alumni Relations 12.Engaging Alumni and Prospective Students through Social Media Eric Kowalik, University of California 13.Am I Invited? Social Media and Alumni Relations, Heather Makrez, University of Massachusetts Lowell 14.Twitter in Higher Education: From Application to Alumni Relations Jon Hussey, American University
Synopsis
New technologies provide new ways of delivering the programs and services of higher educational (HE) institutions. This book examines how social media are redefining what university communities are and the purposes and practices of the various functional areas in HE., New technologies provide new ways of delivering the programs and services of higher educational (HE) institutions. Social media such as Facebook, blogs, Flickr, Twitter, and the Second Life virtual world engage constituents and enhance effectiveness. Understanding the trends in the expanding role of social media in HE and the related implications for staff preparedness and training is necessary for future-oriented administrators and practitioners. This book examines how social media are redefining what university communities are and the purposes and practices of the various functional areas in HE. It presents an overview of innovative practices in the recruitment, advising, retention, graduation and engagement of students and alumni, and examines social media in connection with enrollment management, advising and mentoring, public relations and alumni relations. Topics covered include: how Facebook helps and hinders students' social integration; connecting fans and sports more intensively through social media; how to prepare staff to use social media in robust ways; and, using social networking sites during the career management process, for social research and studying abroad.
LC Classification Number
LB2341

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