Management Information Systems : Managing the Digital Firm by Kenneth C. Laudon and Jane P. Laudon (2006, Hardcover)

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Book Details. Publisher: Lebanon, Indiana, U.S.A.: Pren; Tenth Edition edition (2007-01-01) ISBN 13: 9780132304610.

Informazioni su questo prodotto

Product Identifiers

PublisherPrentice Hall PTR
ISBN-100132304619
ISBN-139780132304610
eBay Product ID (ePID)57037348

Product Key Features

Number of Pages736 Pages
LanguageEnglish
Publication NameManagement Information Systems : Managing the Digital Firm
SubjectManagement Information Systems, Information Management
Publication Year2006
TypeTextbook
Subject AreaComputers, Business & Economics
AuthorKenneth C. Laudon, Jane P. Laudon
FormatHardcover

Dimensions

Item Height1.3 in
Item Weight66.7 Oz
Item Length11.1 in
Item Width8.7 in

Additional Product Features

Edition Number10
Intended AudienceTrade
LCCN2007-060099
Dewey Edition22
IllustratedYes
Dewey Decimal658.4/038011
Table Of ContentPart I: Organizations, Management and the Networked Enterprise Chapter 1: Information Systems in Global Business Today Chapter 2: Global E-Business: How Businesses Use Information Systems Chapter 3: Information Systems, Organizations, and Strategy Chapter 4: Ethical and Social Issues in Information Systems Part I Project: Analyzing Business Processes for an Enterprise System Part II: Information Technology Infrastructure Chapter 5: IT Infrastructure and Emerging Technologies Chapter 6: Foundations of Business Intelligence: Databases and Information Management Chapter 7: Telecommunications, the Internet and Wireless Technology Chapter 8: Securing Information Systems Part II Project: Creating a New Internet Business Part III: Key System Applications for the Digital Age Chapter 9: Achieving Operational Excellence and Customer Intimacy: Enterprise Applications Chapter 10: E-Commerce: Digital Markets, Digital Goods Chapter 11: Managing Knowledge Chapter 12: Enhancing Decision Making Part III Project: Designing an Enterprise Information Portal Part IV: Building and Managing Systems Chapter 13: Building Information Systems Chapter 14: Project Management: Establishing the Business Value of Systems and Managing Change Chapter 15: Managing Global Systems
Synopsis"For sophmore, junior, senior, and  MBA-level MIS and Information Systems courses." These authoritative  authors continue to define the MIS course by integrating coverage of essential new technologies, their applications, and their impact on managerial decisions., For introductory undergraduate courses, and MBA-level MIS and Information Systems courses that want to integrate business with technology. These authoritative authors continue to define the MIS course by providing comprehensive and integrative coverage of essential new technologies, information system applications, and their impact on business models and managerial decision making in an exciting and interactive manner.
LC Classification NumberHD30.213
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